Draft:BoAt
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| Company type | Private Limited Company |
|---|---|
| Industry | Hearables Wearables |
| Founded | November 2013 |
Area served | India |
Key people | Aman Gupta Sameer Mehta |
| Products | Headphones True Wireless Stereo Smart Watch |
| Parent | Imagine Marketing Services Ltd. |
Boat Lifestyle, stylized as boAt Lifestyle, is an Indian electronics and wearable devices brand founded by Aman Gupta and Sameer Mehta created in 2016, owned by Imagine Marketing Limited created in november 2013.[1] It manufactures bluetooth earphones (TWS), headphones, smart watches, and other tech products etc.
History
Imagine Marketing Limited is an India-based company that was incorporated in November 2013. The company is an online brand that offers multi-category consumer electronics products. boAt markets earphones, headphones, stereos, hair trimmers, power banks, travel chargers, smart watches, and cables. boAt was founded by Aman Gupta and Sameer Mehta and in 2022 reached the mark of being one of the largest wearable electronics brands.
Products
boAt designs and markets a variety of audio-focused consumer electronics, including wireless earbuds, wired headphones, wireless speakers, home audio equipment, smart watches, and an assortment of mobile phone accessories.
List of products:
- Wired Earphones
- Wireless Earphones/TWS
- Headphones
- Smart watches
- Home audio equipment
- Mobile phone accesssories.
References
- ^ "Here's what makes boAt a brand for India and by Indians". Business Today. 5 January 2024. Retrieved 26 March 2024.